Imagine this: it’s 1980s. The first wave of start-up waves at the beginning. There was nothing called sales force automation. The person in charge closes the business by telephone or direct meeting. Sales staff work regularly until 10 pm and work long hours to reach more than 100 hours of talk time per day. If you don’t use Wi-Fi, smartphone or email, the person responsible for this job is twice as much as a professional caretaker.
Despite these technical flaws, selling ancestors is easy in many ways. The sales teams of today have tools like Gmail, Slack, and iPhone, but they experience continuous disruption on the same platform. Their professional on-demand personality must be “connected” 24 hours a day, and ready to respond to potential customer offers. In the pursuit of customers and management tasks such as scheduling meetings and call records, their agenda looks like a depression in the sales work of the 1980s.
I think there is no better time to do sales work. Of course, the growing demand for employment seems overwhelming. However, as sales force automation progresses, the time spent on overwork is reduced, allowing sales professionals to focus on building relationships with potential customers.
“Don’t automate or automate?” is no longer a questions.
When companies automate sales processes, they typically check customer relationship management. CRM-only systems are very useful for sales force automation, but the most powerful CRM platform opens up fully integrated automation tools to increase efficiency and reduce workload. Let’s take a look at some areas of automation that improve the sales process.
1. Email
Salespeople send about 120 emails a day, and often little is known about whether their messages resonate. The Sales Engagement Platform allows sales representatives to see when an audience views and clicks on an email, and provides a customizable, time-saving email template.
2. Telephone
Many salespeople have 100 to 300 callbacks in any place, and if applicable, can only provide up to 25 callbacks per day. Since it takes about 8.4 callbacks to attract the audience, the time spent on the phone is the shortest and the results are not available. Tools like SalesTrendz automatically speed up the process by automatically recording calls and generating local numbers, reducing the difficulty of answering calls when people see unknown contacts in the caller ID.
3. Voicemail
Almost 80% of sales calls go to voicemail, and 90% of the first message is not answered. With voicemail automation, you can record friendly branch messages and deliver them with the click of a button without anyone responding.
4. Call history
Only 57% of salespeople recorded all calls. They have no time at all. In today’s fast-paced business environment, delegates should not spend a lot of time entering data. The Call Log Automation tool logs outbound and inbound calls for all CRMs that occur.
5. Scheduled arrangements
Only half of the salespeople feel they have enough time to send an appointment confirmation. After the meeting, only 36% followed the audit notice. The scheduling platform can be seen when the customer uses the email instead of sending an email back and forth, and then generating an email to keep the friendly emails automatically sent and SMS alerts.
6. Leadership priorities
50% of sales are sent to the responding supplier first, so if you don’t want to lose customers, you need to move as fast as possible. By prioritizing sales force automation solutions, sales representatives can accurately understand the forecasts they will take each day.
7. Provide content in a timely manner
The right content can help you complete your transaction, overcome objections and build relationships. However, identifying the industry, location and content that matches all potential customers can be time-consuming. Data-rich tools track consumer buying patterns and help automated systems recommend painful content.
This is just a few examples of how sales force automation can help your sales team work more productively. The options are almost limitless and always changing. But by always finding ways to automate processes, you can save time and work wisely.
